Matthew Blazy for Bottega Veneta’s SS24 fashion collection explores the concept of an odyssey, a journey of transformation and escape. Models represent wanderers who traverse continents and oceans, embracing the spectrum of human experiences. The collection symbolizes a journey from conformity to creativity, shedding old attire and embracing the untamed spirit of the natural world. Travel-inspired accessories take form, and the collection celebrates the joy of dressing up, the freedom to embrace different personas, and the voyage through the realms of imagination. The presentation features playful floor doodles representing polar caps and sardine-inspired bag handles. The designer’s mantra for the collection is about an odyssey that resonates with freedom, hope, and a connection to one’s past self and aspirations.
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